Case study · Home improvement

BV Serramenti

A website for a workshop that has made wooden windows since 1978, built to turn admiration into quote requests.

Services: Websites
Industry: Home improvement
Platforms: Custom website, Google Business Profile, GA4
Year: 2026

The challenge

BV Serramenti has made custom wooden windows since 1978. The work is beautiful, and it deserved a website that showed it. When people spend real money on windows, they compare a lot, and the shop that looks the most serious online often gets the call, even if its work is not the best.

Our approach

We let the wood do the talking. Big photos of real installations, a catalog organized by product, the way homeowners shop, and plain explanations of materials and options. A quote request sits one click away on every page, and local SEO makes sure people nearby find the workshop when they search.

Custom website
Product catalog
Projects gallery
Quote request flow
Local SEO

What made the difference

A website is a showroom that never closes.

For a craft business, the site has to do what the workshop does in person: let people see the work up close and make it easy to ask for a price.

What we did

How we did it.

1
Show the craft
Large, warm photography of real projects, so the quality is visible before anyone reads a word.
2
Speak homeowner
Products grouped by what people are shopping for, with materials explained without jargon.
3
Make asking easy
A short quote form reachable from every page, on desktop and phone.
4
Be found nearby
Local SEO on every page, so the workshop shows up when people in its area search.

The work